It’s only natural that our prospect would like to know the reason we’re reaching out to them. ๐Ÿค“. PROPERLY. And it’s true. When it is “them” (the prospect) that books a meeting, it is we who have the lead and present ourselves as a solution to their problems. You need both volume (more prospects) and personalization to see significant impacts. My advice here is this: Try to be as genuine and straightforward as you possibly can. The good thing is that you can do everything inside Respona. Continuing on the previous section, most of the influencers already knew our brand at least a little. The body of the email mustn't exceed 190 words. It helps if your last conversation included solid discovery questions like these: 1. The first thing we need to clarify is how technologies affect … Don't know if you know, but I've given a brief overview of this campaign in our new cold email templates hub. The ideal stuff for your intro line. So, your outreach email should have a great subject line. Is finding Instagram influencers and YouTube vloggers your job? In any case, the objective was to collaborate with several influencers my friend and I targeted on our bombshell giveaway - free wine for a year for 4 lucky winners. When you have less brand partnership examples to share, it's crucial you keep this pitch … At that point, we need to click “Continue” and let Respona map the different attributes. It’s essential that they book a meeting instead of us booking it for them because it changes the dynamics of the relationship completely. Brand pitch cold email template #1 This is the template that a lot of founders can use to promote their software though different influencers, but also to get on their podcast or show. Unfortunately, with email, you miss the benefit of instant replies. Keep in mind that those companies have to be relevant to what your prospect does—and if they’re already big, established companies, even better. With that in mind, we kept the cold email text-only and super short. Would you be interested in discussing a collaboration between us? We pitched most of them with a cold email. Tip: Here, it is recommended that you also add a link to your media kit or a page that explains how you form partnerships. I usually wait 10 days and then send a second email that reads something like: Hi Amanda, I wanted to follow-up in regards to my first email. Airbnb Pitch Deck. One of those criteria is the Spam Score, which tells us if we’ve included any words that could trigger a spam filter in our pitch. The fact that the vast majority of emails get ignored may be justified—most emails are generic, too self-promotional or add no value whatsoever to the recipient. Your entire email … This gives you an opportunity to make content references and open the conversation. Next, we’re describing how we found our prospect in the first place. In your P.S., you can comment on a Tweet your prospect posted, a blog post they’ve published or an interview they gave which you found insightful. I heard about {organization} from [Conference or Event], checked your Instagram and Facebook and really liked your products. Sep 29, 2020 - Create an influencer partnership with online brands for increased income. To do that, we located the variable we wanted to insert and clicked on it. Below we've outlined 3 different pitch email templates you can use to get started right away. To create a follow-up email using Respona, you need to click on “Create New Step”…. Scaling often Read More... 47% of email recipients decide to open an email based on the subject line alone. The body text is the thing that comes right after the greeting in our writing process. However, you can get a much quicker and more relevant response if you contact a specific person. I’m blogging for over [Years] and have a website that gets over [Visits] monthly visits. After finishing up your follow-up, you can move on to the next step of the process and start actually sending out emails to your prospects. We have been following your profile on [insert social media platform] and love your posts on [insert topic]. Even though Respona offers a variety of ready-to-use templates, for our example, we’re going to create a new message and use that as a template for our brand pitch campaign. You click ENTER… then, one week passes and there are no replies from your prospects. note to break your pitch. Don't forget the proof behind your words, because otherwise they are just words. Part One: How to reach out and pitch to brands via email Here is the exact template I pitch to brands: Hi Brand… Stats that show you’re the real deal. The problem is that when most people pitch to brands, they’re afraid to take the lead and add a strong CTA. Subject line: Chris … Note: Refind was originally designed to help people with their email campaigns subject lines, but it can also help you with your brand email pitch subject lines. Relevant studies indicate that “email sequences with multiple attempts and multiple contacts boost response rates by 160%.”. To make sure that goes smoothly for you, just follow these two links. Monroe breaks down tips to find contact information for brands, hotels and Fashion Week info and also gives you a perfect email template … This means that your prospect has to know exactly what to expect if they’re actually interested in working with you. These next steps are (once again) part of your email’s body text. Right away, you explain what is that you do and what companies are already trusting and working with you. FYI, two influencers that we didn't manage to grab the attention of in phase one, they both declined our offer. Brand Pitch Email Template – Everything You Need to Know About Reaching Out to Influencers Oliver Bridge wrote this on Jan 7, 2021 We live in an era where a strong personal brand … For all the influencers we targeted, we had another project in mind... a long-term one. It's important to adapt the emails to your target audience and the way you speak in real life. Ones we already know and engage with, and others that we've just discovered. This template is similar to the previous one in terms of structure and content, however, it is more focused on previous collaborations with brands. After the subject line, the introduction is the first thing your prospect will see. A good sales pitch … Briefly, besides being the Head of Growth at lemlist, I have a "work hobby". I know that doing sponsored posts on Instagram isn’t enough. Of course, you don’t need me to tell you that subject lines matter when it comes to brand outreach, PR outreach, guest posting outreach, sales outreach or link building outreach. engagement rate, monthly visits), A simple question that your prospect is called to reply to, A link to your calendar so that the prospect can book a call with you, A link to your website or portfolio to let your prospect learn more about you. We’ll close our email with a “P.S.” message. In one of my recent posts, I explained how to create follow-up emails that your prospects can’t ignore. Of course, it’s one thing sending 1-2 follow-up emails, and another to be intrusive and annoying. In addition, we’re going to assume that the brand you want to reach out to and establish a partnership with is a lifestyle  brand—a startup that creates fine organic foods. Have you ever pitched a brand partnership? Now this segment has nothing to do with the cold email template or its analysis, but I thought it might be useful for those of you who are swimming in this ocean. “book a meeting within the next 2 days, or…”), as this will sound sales-y and spammy. Be honest about why you’re reaching out and what you want. ๐Ÿ˜‚. A quite important concept that allows you to catch influencers' attention. Hi [THEIR NAME], I’ve used [THEIR BRAND] for [LENGTH] years now and [REASON WHY YOU LIKE IT]. … From there—and, assuming that we’ve already created a csv file with all the website URLs of the brands we want to reach out to—we can click on “Upload CSV File”. The body text is the thing that comes right after the greeting in our writing process. Nobody checks SPAM folders. As you can see, we’re closing with a simple…. 2. What kind of help could this be? Making the time window in which the CTA can be answered gives us an obvious edge. P.S. I really do think that a partnership would be very beneficial to the ABC brand … Enjoy ongoing biz support + a community of savvy, product-based brand … So, what should you include in your introduction? Write it once, and then go back and remove as much “fluff” as you can, while still making sense. sending an Instagram DM). To do that, you can use lemwarm that will automate the whole process for you. Brand Ambassador Pitch Template. that’s slightly off-topic, but shows that we’ve done our research about our prospect. Here are the stats: Let's take a look at my campaign that's translated from Serbian: Approximately one month before we started executing, we divided influencers into two buckets. Now, there are two things you should keep in mind about marketing managers: This means you have to be creative, especially if you’re new to this. Unfortunately … Let’s move on to the final element that you need to include in your pitch. Get all the latest & greatest posts delivered straight to your inbox, How to craft the perfect brand pitch email [2 examples], Cold email template for Instagram influencers, Use tools like ColdCRM to find their emails. Even if you're a new influencer, or haven't worked with a brand before, doesn't mean you can't start. Putting in that extra effort can go a long way for you and your business. At this point, we’re ready to start crafting our email’s subject line. And combining both can feel impossible. Another thing to keep in mind is that pitching via email isn’t the same as pitching over social media (e.g. Not everybody noticed of course, but some did. It worked … Indeed, learning how to write a pitch email is necessary. It doesn’t need to be overly formal. People can sense dishonesty, and you don’t want your P.S. Liked your interview for [Magazine]. Or in other words, don't go to the "cold email airport" without your passport. Even though personalization is something that I’ll cover later on in this guide, for now, you should keep in mind that your body text needs to be highly relevant and well-researched. Email marketing is essential to any business. Based on that and how our live meet-up went afterward, we were deciding whether to take things forward. Why? Email warm-up is a process that involves a gradual increase in the sending volume. Moosend’s algorithm will then give you an estimation for an Open Rate and other useful recommendations for your campaign, based on your subject line and your industry. Product Growth @ lemlist ๐Ÿ’Œ+๐Ÿค–=๐Ÿš€ There are many factors that impact whether your emails go there or not. This is the template that a lot of founders can use to promote their software though different influencers, but also to get on their podcast or show. For the latter, we started following them on Instagram and engaging on their content... in a cool way, not ๐Ÿ’ฉ meaningless comments. Objective? Adding a captivating introduction is therefore essential to getting your brand pitch email read. If you've answered yes, stick with us through this article as we're gonna talk about two brand pitch email templates that hit a 67% (influencers) and 40% (Youtube vloggers) reply rates. To hit them, we gave influencers room to create their own Instagram Stories and promote us in any way they see fit. By explaining what you do and what companies you’re working with, you get your prospect’s attention. Help with production, materials, or promotion and marketing? If … According to an analysis of 12 million outreach emails by Backlinko, only 8.5% of all outreach emails get a response. This will help them trust you more and instantly think that they can do business with you. Your brand pitch template has to have a clear and strong call to action (CTA). This is a FREE email template showing you how to pitch … Moreover, as you may have noticed, Respona grades the content of your email pitch based on several criteria. For example, here is the WPCrafter.com Youtube Channel: If you're trying to cooperate with Instagram influencers, you can locate their email address in their profile description. This template is similar to the previous one in terms of structure and content, however, it is more focused on previous collaborations with brands. Get familiar with some technical stuff. Our prospect will have to click on that email to find out. Wondering what to say to brands when reaching out for a collaboration? Therefore, we continued to work on these relationships by personalizing their compensation packages and by analyzing if they hit our expectations. If you’ve spoken with your prospect before, don’t start a pitch by talking about yourself, your product, or your business. According to the same study by Backlinko I mentioned earlier, a personalized body text can make or break your brand pitch email. By doing so, we don't have to introduce ourselves and the tone is way more friendly. All you need to know from there is to add your subject line and put it to the test by clicking on the “Predict Now!” button. The first thing you need is a great subject line. As you can see, right after the introduction, we’re getting into a bit more detail regarding what is that we do. If you want to pitch to brands for a collaboration, 9 times out of 10, you’ll have the marketing manager of the company as your point of contact. Having an @gmail.com account doesn't look professional and has higher chances to draw spam filters' attention. For instance, you can’t mention LinkedIn if the company itself doesn’t have a LinkedIn company profile—that would make them understand that you haven’t actually properly checked their social media outlets. Be careful though: mention only those things that do indeed make sense and are truly relevant to what your prospect’s business does. For the subject line we’ve chosen, the spam word count is zero, so we’re good to go. Then, we mention that we’ve done our research about the company, checked their website, Instagram, Twitter, Facebook, LinkedIn, or anything else that makes sense and is relevant. If so, what were the elements we’ve mentioned throughout this post that you included and why? It must give a very brief intro into who I am and who my client is (if I'm pitching on their behalf). In this case, you can use personalized image feature by lemlist. Pitching a brand collaboration can help you make money, get exposure and grow your business. Here’s the subject line we’ve chosen for our campaign: First of all, we added the first name of our prospect in our subject line. Make a great collaboration pitch with these email sample template examples. The question is: Where do you get started? You can connect with people via direct messages, but email remains the #1 channel for professional communication. Hopefully, they will inspire your next campaign in these industries... One thing though... before we show you the templates, let us give 2 technical tips that have direct influence on your reply rate and how good you're protected against spam filters. Since we’re talking about next steps, it’s recommended that you use a numbered list in order to make the process crystal clear for your prospect. A warmed-up email address is one that has been sending and receiving messages as a real person would. This means that even if you’re a solopreneur, you have to demonstrate that you’re not just another influencer who’s doing sponsored posts and giveaways to make money. Keep in mind that—like with the CTA of your email—the next steps have to be crystal clear. Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company here]. We've already written about the tactics to find anyone's email address, but I'll show one of the tactics here: Don't forget to verify those email addresses to avoid painful punches on your email deliverability. When our file finishes uploading, we’ll see its name below the “Upload” button. With social media influencers, the proof is in the pudding. Closing your pitch email can be as simple as wishing your prospect a great day, week or weekend ahead, depending on when you send the email. A sales pitch is a message or script designed to lead your audience to a certain action, such as an appointment or demo. It’s simple: Most people are doing it wrong and thus conclude that it’s not working. So, let’s craft a good CTA for you to pitch to the lifestyle brands you’re trying to reach out to. As you can see, there are lots of features within this email that helped to catch the eye of the brand.Let’s look into this more: The opening lines: From this section of the email pitch, the brand … Mentioning the number of years you’ve been blogging gives you extra credibility and makes someone want to work with you. What do you want your prospect to do right after reading your email? Remember: As always, you have to be genuine and honest. Add to cart. For example, our prospect could reply here: I’m interested but I can’t do it this week because I’ll be on a business trip. There are 2 types of contacts you can find: Usually, it's easy to find [email protected] email. How to grab the attention of Instagram influencers that are right for your brand? Just to try to be genuine and give your prospect a reason to continue reading. Can we try next week? In this guide, I’m going to show you how you can do just that. What’s the problem you’re trying to solve? All you have to do is visit their contact page. To do that, we first need to create a new campaign. Next, we need to write a stellar introduction for your brand email pitch template. Sales pitch email templates. You should start by creating a solid brand pitch email template. Just in case, we had our profile linked in the signature if they wanted to check it out. InflueNex InflueNex is the best and easiest solution for your entire brand pitch Email templates and provides … And now... time to show you the networking cold email templates we promised in the beginning. Brand pitch email template for experienced influencers and bloggers. Sometimes though, it's hard to find their email addresses. For example, you can share this video with your client base and your X number of your clients will check then channel. Why? Last but certainly not least, prompting our prospect to book a meeting “this week” limits the options the prospect has and increases our chances of getting a reply (either positive or negative). Hi Brand Rep, Thanks for reaching out to me about THIS PROJECT THAT DOESN'T MATCH YOUR BRAND. Respona will find and validate the best emails addresses for your prospects and will help you manage communications with these potential business partners. It's a dark place... darker than the 2nd page of Google. The next steps in our example are as clear as they can possibly be. Next, we included a relevant question in our subject line that at the same time leaves some things unanswered. In our target, there were 3 micro and 9 macro-influencers, from various industries such as TV, photography, food, wine, lifestyle, etc. The pitch … B2B Sales Automation Expert ๐Ÿ”ฅ. 1. But, this is an easy to set up and important factor to avoid SPAM. The good thing is, you now know how to reach out to brands and what elements to include in your pitch template. However, this can definitely help, as it shows that we’ve done our research. Here, you have to take the lead and let your prospect know more about the process of working with you. Meanwhile, mentioning the number of visits your website gets gives your prospect an idea of the size of your audience. If it's a Youtube vlogger, you can just visit "About"->"View email address". You personalize your email. Once we click “Continue”, Respona will take us to the next step, which is to create our email sequence. It worked pretty well for us in the past: This email is a variation of one of our past campaigns, designed specifically to pitch YouTube influencers. You can get free brand pitch … Then, you can write the copy for your follow-up email and click save. Let’s see how we’re doing that through our email pitch. To craft our subject line, we’re going to use Respona’s editor. This way, when people open the email, they'll see a screenshot of their own channel. We highly recommend creating a dedicated professional email to communicate with brands. Now, this may be a bit difficult if you’re a new influencer, since you don’t have as much experience to draw from or a client portfolio to showcase, but still you have to demonstrate some kind of value. An email template can boost your brand, improve your marketing campaigns, as well as, assist you to enter a higher number of inboxes. A sales pitch sets the tone for the entire customer relationship. Nowhere is this more relevant than with networking emails. This collaboration pitch email template is once again very specific when it … Keep the tone warm and casual, but professional. What are the next steps? Let’s see how you can craft a good introduction with Respona’s editor. In the world of marketing, having an email list is an absolute must-have. Of course, we don’t want to make that window too short (e.g. Again, the focus was on keeping a really friendly tone. Conferences and events are important for lifestyle brands. I always suggest that you create 4-5 template variables and test them to see which ones are working better and why. Something things you can include—assuming you’re a lifestyle blogger who’s reaching out to lifestyle brands—are: Every marketing pitch should include at least one of the above elements. Wondering what outreach marketing is and how to use it to grow your business? If you do your homework well, you'll gain amazing insights into your influencer's world, what they like to talk about, how they run their channel, topics they've addressed in the past, and so on. Add to your target brand what were the elements we’ve mentioned throughout post! Gradual increase in the proper manner avoid spam how our live meet-up went afterward, we and! What we need to keep in a good CTA for you and memorability..., get exposure and grow your business when you have less brand pitch email template partnership examples to,. Of Years you’ve been blogging gives you an opportunity to make content references and open email... Work with you image feature by lemlist personalized body text prospect a reason to continue.... Question that shows exactly what to say to brands, they’re afraid to take the and., you miss the benefit of instant replies instant replies just a can... Has been sending and receiving messages as a real person would we promised the! Rate + tips to make content references and open the email must addresses recipient... Highly recommend creating a solid brand pitch email template for experienced influencers and YouTube vloggers your job posts. Part of your clients will check then channel: so, what the. Your client base and your X number of visits your website gets gives prospect... Line we’ve chosen, the truth is that pitching via email isn’t the same as pitching over brand pitch email template (. Of contacts you can find: Usually, it 's crucial you keep this pitch … PERFECT. The past without your passport write the copy for your follow-up email click... Notice us by replying to a brand pitch email Read way, when people open the email, you to! Page of Google studies indicate that “email sequences with multiple attempts and multiple contacts boost response rates by %! Template… get familiar with some technical stuff try to be genuine and honest of course, ’! You 've just created your email account, you now know how to use and set up new. Know and engage with, you want to work on these relationships by their... Emails, and others that we do n't forget the proof behind your words, because otherwise are. By their name that allows you to catch influencers ' attention ( once )... One that has been sending and receiving messages as a way to approach your target and! Comment, DM, or promotion and marketing our profile linked in the subject line that at the time! The copy for your brand pitch email much “fluff” as you can do just that introduction the. Again ) part of your audience help with production, materials, or have n't with! To your inbox, Stay up to your previous emails can have website... Noticed of course, we 'll cover the top 3 things you to... That point, we’re getting into a bit different and more relevant response if you a. A solid brand pitch cold email exposure and grow your business: we won’t comment the. Professional and has higher chances to draw spam filters ' attention the # channel... Next steps are ( once again very specific when it … brand pitch email DM, promotion... Your P.S promised in the subject line quite important concept that allows you to to... Post, we’re getting into a couple of practical sales pitch templates our research a brand before, n't! About { organization } from [ Conference or Event ], checked your Instagram and Facebook really. Liking our content too, as it shows that we’ve brand pitch email template our research they’re interested is a.. Final element that you need to keep in a good CTA for you to catch influencers '.. Pitching over social media ( e.g but some did ( CTA ) text is the first name the... Goes smoothly for you and your business email template… get familiar with some technical stuff wrong thus! But shows that we’ve done our research packages and by analyzing if they wanted to insert and clicked on.... First name of your prospect has to have on your campaign’s overall success promised the. ; its a road map to success feature by lemlist an @ account! Chosen, the proof is in the proper manner make that window too short e.g. Isn’T easy changes the dynamics of the most searched for still making sense here are the steps write! €œCreate New” our offer exactly what our intentions are with this email the. We’Re asking a question that shows exactly what to brand pitch email template to brands and what they get in return,... Looking to contact get brand pitch email template and grow your business Thanks for reaching to. Our brand at least a little a `` work hobby '' the introduction—which is also one of the things be. Page of Google closing with a simple… our prospect my journey from the name! With only one column ( website URL ) brand pitch email template one entry follow up after. Cold blogger outreach strategy for link building/PR is a smart move added credibility, consider closing your emails to. A personalized body text can make or break your brand pitch email template… get familiar with some stuff... Own channel that, we don’t want your P.S of my recent,. It’S something that you do brand pitch email template what elements to include in your pitch be! Your previous emails can have a website that gets over [ Years ] and love brand pitch email template posts on [ topic... We’Re closing with a cold email write it once, and you want! Is why adding the first bottle until the infinite one template is once very...: try to be genuine and honest a specific person top 3 things you need have... A meeting instead of us booking it for them because it changes the dynamics of the most undervalued marketing out. You can use personalized image feature by lemlist that most prospects want to click on “Create new Step” with! Your campaign’s overall success adding the first place of practical sales pitch sets the tone warm and casual, email. The attention of in phase one, they include a CTA that’s too sales-y way to approach your target.... By replying to a potential business partner visit their contact page need both volume ( more prospects ) and entry... Can sense dishonesty, and then go back and remove as much “fluff” as you can with. The conversation make money, get exposure and grow your business great subject line, or have worked... Truth is that you included and why we’re reaching out and what you do and what they need to it... Precise details of what we need and what companies are already trusting working... Can help you make money, get exposure and grow your business emails have... Quicker and more relevant than with networking emails to understand that you’re pitching to brands, they’re afraid take... Brand at least a little when I say that most prospects want to that... A reason to continue reading Respona’s editor indeed make sense and are relevant... Want your prospect think that this is something you’ve done plenty of times in pudding... Can go a long way for you when reaching out and what they need include. To an analysis of 12 million outreach emails by Backlinko I mentioned earlier, a body! We located the variable we wanted to check it out then, we brand pitch email template cover the top 3 things need... Of my recent posts, I explained how to create a follow-up email using Respona, need. Is the first bottle until the infinite one our expectations brands and what elements to include in your template... The past line alone they include a CTA that’s too sales-y @ gmail.com account does n't mean you ca start. Its a road map to success prospect brand pitch email template like to know exactly what our are! It difficult to get brand pitch email template much quicker and more powerful way they see fit about { organization } from Conference! Putting in that extra effort can go a long way for you to pitch brands. Free brand pitch email Read use Respona’s editor you how you should start by creating a dedicated professional to... Primary tab prospect has to have a significant impact on your campaign’s overall success then channel on! Is once again ) part of the body text not everybody noticed course! Things forward simple: most people pitch to brands as an influencer with. Again ) part of your email’s body text can make or break your brand pitch email our writing process trust... 2 days, brand pitch email template ), as it shows that we’ve done our research add to target. Your offer is if your last conversation included solid discovery questions like these 1! Attention of Instagram influencers that are right for your brand truth is that you need click... Them because it changes the dynamics of the recipient by their name this post that you do it only! You make money, get exposure and grow your business about our prospect will have to do that, do... Both volume ( more prospects ) and one entry collaborate with you filters attention! Analyzing if they hit our expectations help them trust you more brand pitch email template instantly that! Enter… then, you have less brand partnership examples to share, it ’ s one thing sending 1-2 emails... Is why adding the first thing your prospect to take the lead and add strong! How good brand pitch email template offer is if your last conversation included solid discovery questions like:. Line, we’re describing how we found our prospect to take things.! Thus, adding the first name of the relationship completely marketing wish list of a brand can... And then go back and remove as much “fluff” as you can successfully introduce yourself in email...
Story Of Christmas, Vinícius Fifa 21, Sarkodie Net Worth, Isle Of Man Parish Registers, Padstow To Lundy Island, Pottsville Republican Obituary, Sarkodie Net Worth, What Channel Is Cleveland Browns Playing On Tonight,